This paper pulls together current lessons and past mistakes in building capacity in the art and science of participatory communication. The science is the easy part. It is straightforward and tangible. It can be taught in a classroom or through a textbook or manual. But sadly, the science without the art often falls flat on its face. Welcome to the notion of practical wisdom, or phronēsis as Aristotle called it. Practical wisdom “is the ability to do the right thing, at the right time, for the right reason” (Bradshaw, 2009). It is a term that refers to the acquired skill of ‘knowing what to do when facing unique circumstances’ (Schwartz & Sharpe, 2010). This article was published in: Knowledge Management for Development Journal 11(2): 101-111, 2015.
Document Type: Published Article
Date: November 11, 2015
Authors: R. Ramirez, W. Quarry, F. Guerin